Celebrity Chef Angela Shelf Medearis is the creator, Executive Producer and host of THE KITCHEN DIVA! PBS/CREATE network multimedia content; author of THE KITCHEN DIVA’S DIABETIC COOKBOOK: 150 Healthy, Delicious Recipes for Diabetics and Those Who Dine with Them ; founder of the DIVA-LICIOUS BRANDS, LLC diabetes-friendly food product and merchandise line; DIVA-LICIOUS DINNERS ( a line of meal kits similar to HELLO FRESH and BLUE APRON using Diva-Licious Brands products and locally sourced produce) created in partnership with HUD low-income housing authorities for SNAP/FOOD STAMP recipients in under-served/food deserts, and as an employment program for its residents; and THE KITCHEN DIVA’S GLOBAL DINER food truck franchise.
Our proposal is partially based on the venture investment backed PBS/CREATE show AMERICA’S TEST KITCHEN (ATK) as an investment model. ATK has generated $60-million dollars in revenue since its debut on PBS/CREATE in 2006. We propose to create an E-commerce business to sell DIVA-LICIOUS BRANDS, LLC merchandise and products with an eye towards retail sales in late 2017.
Medearis is the Executive Producer and host of the new THE KITCHEN DIVA! RECIPES FOR LIFE healthy cooking/lifestyle show on PBS/CREATE (clips attached from previous Food Network, Dr. Oz, and other PBS appearances). Her research and some of the recipes that she created for her diabetes cookbook form the basis for THE KITCHEN DIVA! RECIPES FOR LIFE. The show debuts in April, 2017 to an estimated audience of 4-million viewers. A total of 39-episodes will be produced and distributed nationally. In 2018, all content rights revert back to Diva Productions, Inc and THE KITCHEN DIVA! shows will be sold to Cable networks and international sales with commercial ads.
Chef Medearis presents an exciting and diverse new voice in the media and culinary industry. Diva-Licious Brands fills a void in an under-served diabetes and diet-related illnesses food product market with its line of flavor-packed, nutritious American and global comfort food products with an ethnic-twist in the healthy food space!