Race Car enthusiast and renowned designer Alessandro Salvatore from Melbourne, Australia decided to pay homage to the Porsche 356 and the genius behind it, Ferdinand Porsche by creating two watches that share the same dynamism, agility, craftsmanship and creative restlessness. Each watch is available in 4 different case and accent colours.
Class, Exclusivity and Affordability. Could one balance these things perfectly when creating a watch? Please read on...Oh, one thing first, which is good and bad: the pictures in this campaign do not do these watches justice! They Look so much better in the flesh...
The case on Ferdi and 3Five6 is a masterpiece. Top and bottom parts of the case are nicely polished and the middle part is horizontally brushed and going all the way around, about 1mm thick. It's hard to photograph but is another thing that makes this great watch stand out when wearing it.
4 nicely aligned screws secure the case back, and the inscription, logo and serial number are deeply engraved.
The chronograph pushers and crown are very nicely machined. The pushers give a real nice 'clunk' when you push them in. The crown is also a fine piece of machining, with a textured grip and each watch logo on the end.
The movement is a Ronda 5021.D for Ferdi and 5030.D (10/13 Jewel Swiss quartz movement) respectively. These movements are used in watch brands such as Luminox, Shinola, Christopher Ward, Swiss Army, a.b.art, and a host of other brands that retail from $600-$2000.
Ferdi & 3Five6 are hand-assembled and feature a museum grade sapphire crystal with glare reduction. The watches are available in Silver and Black. The case is 43mm in diameter and water-resistant to 100 meters. It also has a soft iron inner case that protects the movement against magnetic fields.
Full dimensions, colours and other specifications and features can be seen below in the campaign.
Enjoy the beauty of the details of this watch. Top and bottom parts are polished and the middle part is horizontally brushed.The dials on both models are multi-layered in applied elements and the dial on Ferdi is a basket weave Carbon Fibre in matt black. The main hands are also matt with a cleaver black on the base, giving them the appearance that the tips are floating.
The museum grade sapphire is truly stunning and this crystal simply knocks all of the others out of the water. It is so clear it's unbelievable! The anti reflection coating works perfectly and makes this watch seem more expensive than it actually is.
The dials on both models are multi-layered in applied elements and the dial on Ferdi is a basket weave Carbon Fiber in matt black. The main hands are also matt with a cleaver black on the base, giving them the appearance that the tips are floating.
The hands are different sizes to accommodate the design and they are colour coded and well coordinated with the accent colour of each reference. Chronograph seconds are on the big second hand, running seconds on the right sub dial, chronograph minutes on the left, and chronograph hours on the bottom for 3Five6 as Ferdi comes with two sub dials.
The unique thing is this: rather than the hands incrementally and slowly going around the dial, they take steps. So, when the seconds reach 60 seconds on the big hand, the minute hand on the left sub dial will 'step' to the next minute. Also, when the minute counter reaches 30 minutes, the hand on the hour sub dial will flick to the next half an hour mark. This makes it easier to read.
With the Swiss Ronda movement inside, you’ve got plenty of timing options between the chronograph and tachymeter bezel. Toss in the 100m water resistance rating, and you’ve got a watch that should stand up to most abuse and it is simply stunning to look at.
Discover these beautiful watches and reserve yours today!
The straps are lovely with so many options to choose from. Black or mocha Italian vegetable tanned leather and durable silicone to match accent colours. All straps are incredibly soft and very nice to wear. Straps taper from 22mm at the lugs to 20mm at the buckle. This is done by a very subtle step-in about an inch into the strap. It has the quick release tags, so no accidental scratching of the lugs trying to remove the strap! Silicone rubber straps are also an option. You can see the strap options below.
The buckle, like the case, also has a polished top corner edge and the engraving is very deep too! All of these small things make this watch extra special.
The Swiss have that image of producing quality at the highest level, as Germans have the image of producing the best cars in the world, and you cannot just copy either.
Watches made in Switzerland are the best in the world. They have a long tradition of being incredibly precise, resistant and compact. Up until now, their quality is unequalled.
Strict Swiss regulations: Movement manufactured in Switzerland, assembled and inspected in Switzerland, 60% or more components must be sourced from Switzerland.
A Closer Look at the Case..
Close and Personal. Almost.
Dive in to all the elements.
A Short Tour
Quick Release, Really Quick.
One more and why not.
The Porsche 356 is a luxury sports car first produced by Austrian company Porsche Konstruktionen GesmbH (1948–1949), and then by German company Dr. Ing. h. c. F. Porsche GmbH (1950–1965). It was Porsche's first production automobile.
In 1950 the factory relocated to Zuffenhausen, Germany, and general production of the 356 continued until April 1965, well after the replacement model 911 made its autumn 1963 debut. Of the 76,000 originally produced, approximately half still exist.
Although the first 356-type Porsche was manufactured in 1948, the line didn't really come into its own until the late 1950s. Called the 356A, these cars came in coupe, convertible and speedster body types. All were available with the 1300cc or 1600cc engines, each size available in two states of tune. All engines were flat four cylinders, air-cooled. The suffix "S" denotes a specially tuned engine. The Carrera-type coupe was fitted with a GS competition engine with 4 overhead camshafts. It produced 100hp at 6200 rpm and gave a top speed of around 125 mph.
The standard 356 cars were equipped with pushrod-operated overhead valves and produced 75 hp at 5000 rpm. This doesn't sound like much today, but bear in mind that the cars themselves only weighed 2000 pounds. They were small, with a wheelbase of 85 inches and overall length of around 11 feet.
With Ferdi and 3Five6 watches, you can perform multiple chronograph functions from basic time chronograph calculations to accumulated time, intermediate and interval time functions. Instructions can be seen and downloaded here. The watches also feature a precise tachymeter.
A tachymeter measures the speed at which the wearer has travelled over a measured distance, i.e., a measured mile on the highway. For example, start the chronograph when you pass the starting point and stop it when you pass the finish point. You can then read your speed in units per hour off the tachymeter scale.
Passion Honesty Integrity Excellence
Passion for what we do and Honesty, Integrity and Excellence in how we do it. This is how I've operated my whole professional career and will not deviate from this as it remains the foundation and my four pillars to success.
There are few times when you open a watch box and simply go wow and immediately fall in love with the watch. I love it when it happens, but has only happened to me a couple of times. With Ferdi and 3Five6, we guarantee it and we guarantee that we will also ship on time. Period.
While the watches will be manufactured in the strict tradition of Swiss watchmaking , we realise that it might not be the perfect fit for everyone. If you feel that the watch did not meet your expectations and you have not worn or used it, simply contact us within 30 days for a full refund.
We have worked very hard over the past year to reach this stage. We will continue to do our best until you have received your selected Watch and are fully satisfied! And to do that, we sincerely need your support!
Together, let's make Ferdi & 3Five6 by Alessandro Salvatore a success story!
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